Post by account_disabled on Jan 23, 2024 4:54:26 GMT -2
This is a different socio-cultural development of our community, when we understand that each of us is an integral part of the general community. Coexistence together requires return, and return occurs through donations, in particular, money, time, resolving issues, even switching from Russian to Ukrainian. What should advertising be like during war? What should be taken into account when forming an advertising offer and creating creative? There definitely needs to be advertising. But it is important to take into account the client, the community in which the client and business are located,
The social environment, and the state. Business works Buy Bulk SMS Service and is supported by the state. In order to work, advertising is needed to inform the audience and sell products or services. It is good to use humor in advertising. Now everyone is very emotionally stressed, so a joke that takes into account the circumstances has a place. Advertiser activity is a sign of business resumption . I'm following the newsVRK( All-Ukrainian Advertising Coalition is the largest public association of the advertising industry of Ukraine - editor's note ) because it is important for me that agencies develop and advertisers can implement new ideas.
How to harmoniously combine online and offline customer experiences? Five years ago I would have said that it was important to connect them. Nowadays, buyers independently decide when, where and what is convenient for them to buy. There should be a seamless experience, but it's more about requirements than scenarios. Considering the Customer Journey, it is important to be at every stage and support the opportunities - I saw a product on the shelf and went online, or ordered online and received it at an offline point of delivery. Such a correct service, firstly, provides a lot of information about the client’s pain at individual points and the ability to solve them. Secondly, this is a way that helps to observe the client as he changes the path.
The social environment, and the state. Business works Buy Bulk SMS Service and is supported by the state. In order to work, advertising is needed to inform the audience and sell products or services. It is good to use humor in advertising. Now everyone is very emotionally stressed, so a joke that takes into account the circumstances has a place. Advertiser activity is a sign of business resumption . I'm following the newsVRK( All-Ukrainian Advertising Coalition is the largest public association of the advertising industry of Ukraine - editor's note ) because it is important for me that agencies develop and advertisers can implement new ideas.
How to harmoniously combine online and offline customer experiences? Five years ago I would have said that it was important to connect them. Nowadays, buyers independently decide when, where and what is convenient for them to buy. There should be a seamless experience, but it's more about requirements than scenarios. Considering the Customer Journey, it is important to be at every stage and support the opportunities - I saw a product on the shelf and went online, or ordered online and received it at an offline point of delivery. Such a correct service, firstly, provides a lot of information about the client’s pain at individual points and the ability to solve them. Secondly, this is a way that helps to observe the client as he changes the path.